Confidence transforms. By empowering business people at the heart of the economy to dream big, get going and keep improving we can all make a lasting difference in the world.

We took the new name and the spirit of the brand positioning and developed a visual identity designed to create impact. Bold type, honest photography and a bright colour palette set the tone, while a simple, solid underline sums up the confidence Newable brings. The line steps out from the logo to create pictograms, infographics and textures, helping to illustrate Newable’s growth stories. I was the Senior Designer on this project.

Creative Director: Stephen Brennan
Senior Designer: Leona Lee